Nippi Collagen Named SSW Editor’s Choice Awards Finalist

Supply Side Editor's Choice Collagen Pack

Date released: October 10, 2013

Nippi Collagen NA Inc. Named Among Top NutriCosmetics for Innovation and Market Significance

Burnaby, BC — VIRGO (, an information distribution company focused on the most innovative and complex business-to-business markets that fuel the U.S. and world economies, today announced Nippi’s INNER BEAUTY SIP Straws as one of its 2013 SupplySide Editor’s Choice Awards Finalists in the nutricosmetics category.

Nippi’s INNER BEAUTY SIP Straws is one of the five 2013 consumer packaged goods (CPG) products that were selected by the SupplySide editorial team for achievements in innovation and market significance in the nutricosmetics category. One winner will be announced at SupplySide West 2013 during the SupplySide Editor’s Choice Awards Reception, set for Nov. 13 at The Venetian in Las Vegas.

Editor's Choice Award Finalist 2013“Nippi is very honored to have been selected as a SupplySide Editor’s Choice Award Finalist in the NutriCosmetics category” says Greg Nielsen, Vice President of Nippi Collagen NA Inc. “Our INNER BEAUTY SIP straw is a breakthrough partnership combining Nippi’s premium collagen peptide and Unistraw Delivery System (UDS) technology. Our goal was to offer consumers superior health and beauty benefits in a convenient and delicious functional beverage.”

INNER BEAUTY SIP straws turn everyday drinks into a tasty, functional beverage with scientifically proven beauty and skin health benefits*. Studies support that Type I collagen peptides extracted from marine sources consist of small peptide molecules that have superior bioavailability and digestibility compared to other collagen products. Drinking TruMarine™ SIP straws works from the ‘inside out’ by nourishing your body with the premium nutritional building blocks needed to fight the effects of aging and helps support skin’s elasticity and firmness for a youthful and radiant skin’.

For more than 15 years, SupplySide has helped dietary supplement, food, beverage, personal care and cosmetic professionals find information to explore, discover, innovate and market their next best-selling product. The inaugural Editor’s Choice Awards is among several recent and forthcoming strategic initiatives to extend its services. The SupplySide West event draws 13,000 attendees and offers more than 1,700 exhibit booths showcasing innovative ingredients and technologies from around the world.

“Last year’s inaugural Editor’s Choice Awards program was a great success, highlighting the products that are coming to market, driven by the innovative ingredients highlighted at SupplySide,” said Heather Granato, vice president, content, in VIRGO’s Health & Nutrition Network. “This year’s program expanded from 10 to 15 categories, and our editorial team was impressed by the range of products and out-of-the-box thinking that these companies are putting into product development to reach their target market.”

The 2013 SupplySide Editor’s Choice Awards Reception is sponsored by Draco Natural Products. SupplySide West will be held Nov. 12 to 16 at the Venetian and Sands Expo in Las Vegas. For more information, visit


NIPPI CONTACT: Greg Nielsen, Vice President, NIPPI Collagen NA Inc, (604)  205 5955,

VIRGO CONTACT: Katherine Hecker, Audience Marketing Manager, VIRGO Health & Nutrition Network, (480) 990-1101 ext. 1350,

About Nippi Collagen NA Inc
Nippi is a pioneer in field of collagen research and production and was the first to succeed in solubilizing collagen, receiving a patent for the process in 1960. Nippi Collagen’s  knowledge and expertise of  collagen peptides are being brought  to the North American market with its proprietary ingredient TruMarine™ collagen. The company focuses on providing the highest quality products with proven science that are fastened to solutions meeting the needs of the market. Research and Development is supported by the Research Institute of BioMatrix, (Tokyo, Japan) which continues to lead the world in the study of collagen peptides. For more information on Nippi Collagen NA Inc. please visit

About VIRGO:
VIRGO is an information distribution company focused on the most innovative and complex business-to-business markets that fuel U.S. and world economies. Our mission is to help business professionals break through the hype, ambiguity and information deluge they experience, by offering trustworthy guidance on the decisions they need to make — be that early in their decision making process, whilst making a purchase decision, or following the decision when a product, service or ingredient is in use.

With 19 brands including trade magazines and/or websites, trade shows and regional conferences, training and accreditation programs, and an expanding online platform, VIRGO leverages its events, publications, digital and other media to provide integrated solutions for professionals in industries including healthcare, natural products, telecommunications and self-storage.



* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.